Reborn in a small village in the 1990s

Chapter 327

But she never expected that Zhang Daya would charge two months less rent, which meant she saved four thousand yuan!

Zhang Daya patted her chest confidently and said, "I, Aunt Zhang, never lie. Since I said I wouldn't charge you two months' rent, I won't. Da'e, I've discovered that your business acumen is extraordinary. You sold out all my eggs in just a few hours. Waiving two months' rent is to give you more funds to prepare for the sale of goods. But starting from the third month, I will charge rent normally."

Zhao Dage knew that this was Zhang Daya's way of showing her trust, so she readily agreed. The favor Zhang Daya had shown her this time far exceeded the value of what she had gained from selling eggs today. Zhao Dage also knew what Zhang Daya wanted, so she said, "Then thank you very much, Aunt Zhang. If you need any help in the future, just let me know. If it's about selling eggs, I'll come and help you whenever I have time, and I promise to help you sell all the eggs."

This was exactly what Zhang Daya wanted. Having gotten what she wanted, Zhang Daya felt even more at ease. Zhao Daya was also a smart person, knowing how to say things she wanted to hear.

Zhao Dage was confident in helping Zhang Daya sell eggs. She knew that the current method of selling eggs wouldn't last long, but she had seen so much in her previous life and knew a lot of selling techniques. She was still confident that she could sell all the eggs again.

Seeing this, Xiangzi happily grabbed Cai Xiaofeng's arm and said excitedly, "Xiaofeng, finally, we finally rented this shop! Did you hear that? Aunt Zhang even waived two months' rent for us! Two months' rent!"

Two months' rent is four thousand yuan, which means Zhang Daya charged them four thousand yuan less.

Four thousand yuan was a huge sum for Xiangzi. He would have to work honestly for more than a year to save up four thousand yuan. He never expected that he would earn four thousand yuan today by just selling eggs and standing in the snow for a few hours.

Making and saving money is so easy!

Xiangzi was quite shocked. Cai Xiaofeng laughed when she saw this. She patted Xiangzi on the shoulder and said with a smile, "Xiangzi, don't be too shocked. You'll see this kind of thing often later on."

Zhou disagreed, saying, "Da Ya, we don't need to trouble the goose anymore. I know how to sell eggs now. As long as I sell eggs the way the goose taught me today, these eggs will be sold out in no time."

Zhang Daya was very confident about this. She sold eggs for an afternoon and learned a lot from it. She could operate it by herself without any problem. If she sold them this way, she could sell as many as she wanted in the future. She would have to go to the countryside often to buy a lot of eggs.

Zhang Daya didn't quite agree with Zhou's idea. She advised, "Mom, with the goose occasionally helping you sell the eggs, I think that's how you'll actually sell them. Besides, the way we're selling eggs today is openly visible to everyone. If you can sell eggs this way, others can too. If everyone sells eggs this way, then our method of selling eggs won't be so novel anymore. You could sell eggs for a month and still not make as much as the goose does in a day."

Zhang Daya understood perfectly well that if Zhao Da'e was selling eggs this way today, someone else might follow suit tomorrow. With her own mother's limited intelligence, she definitely couldn't compete with others in selling eggs. The key was to retain the people who knew how to sell eggs; that was the right logic.

Ms. Zhou disagreed. She believed that if she couldn't sell eggs well, it was because she didn't know the techniques. She thought that as long as she learned the techniques, there wouldn't be any eggs that couldn't be sold.

Thinking of this, Zhou decided to ask Zhao Da'e a good question, "Da'e, how did you come up with the idea of ​​selling eggs this way today? Is there any trick to it? Especially since you brought three baskets of eggs to sell, and each of the three baskets was marked with a different price. You even set up a little game for us to challenge."

The question Zhou raised was also something that Zhang Daya and the others were curious about. Even Cai Xiaofeng and Xiangzi pricked up their ears, wanting to hear what Zhao Da'e had to say.

Zhao Da'e smiled and explained, "The reason I created this challenge game is to attract attention and get everyone to come and buy eggs. I'll give everyone a free chance to participate in the challenge, which will give them a sense of accomplishment and participation. The word 'free' is attractive to most people, since many people want to get something for free. After all, who doesn't like to take advantage of a bargain?"

"However, I set this little game to be very difficult. You have to pick up five eggs within fifteen seconds. Maybe only one out of twenty people will succeed in the challenge. But that has achieved our goal of attracting people. But that is only one of our goals. Our ultimate goal is to sell eggs."

"This challenge game is designed to get them addicted to buying eggs. Buying one dollar's worth of eggs gives them a chance to participate in the game. Since they can participate in the game every time they buy some eggs, they don't lose out. And who knows, maybe if they succeed in this challenge, they can get a free box of eggs from us."

"Too many people have this idea. People are quite obsessed with challenging things. Imagine if someone was picking up their fifth egg with a chopstick at 14 seconds, and then the countdown ended, what would they think?"

Cai Xiaofeng thought for a while and said, "Then I would feel very sorry and would like to try again. Maybe I will succeed in the next challenge."

Zhao Da'e nodded and said, "Just like Xiao Feng said, people have a competitive spirit and a persistence towards unfinished tasks. Picking up five eggs in fifteen seconds is unfinished in their minds. People are persistent about unfinished tasks, especially with the ultimate goal of getting free eggs to lure them in. Since they want to complete this small task and get the free eggs, they need to get more opportunities to participate in the game. Where do these opportunities come from? Naturally, they come from buying eggs to get these opportunities, which is why our eggs sell so fast."

Zhao Dage explained the reason for this challenge game, which made Zhang Daya and the others suddenly understand.

Cai Xiaofeng's eyes lit up as she listened. She never expected that this little game contained so much knowledge. No wonder Zhao Da'e was able to sell all the eggs. She herself would never have thought of so much or come up with such a challenging little game.

The challenge game has been explained; it's meant to attract customers to buy eggs. Zhang Daya still has one question, which Zhao Dage hasn't finished explaining.

"So how do you explain the price of these three baskets of eggs? They're different prices: one basket sells for two yuan per jin, one basket sells for one yuan and fifty cents per jin, and the other basket sells for one yuan per jin. Is there any explanation for the prices of these three baskets of eggs?"

Regarding this question, Zhao Da'e slowly explained, "I do this to give customers more choices. If we only sell eggs at one price, it won't be very attractive to customers. To them, these are just ordinary eggs. So we want to give these eggs some special features. We pick out the best-looking eggs and say they are the best eggs, laid by hens fed with the best feed, which are healthier. That's why we set the price of this basket of eggs at two yuan per kilogram. For you, this basket of eggs may be too expensive, but for some wealthy people, these eggs with special features will be more appealing. Buying different eggs will highlight their difference, and that's why they will spend more money to buy our eggs."

"Of course, wealthy people only make up a small portion; the majority are ordinary people. For these people, we sell eggs accordingly. The price of these eggs can't be too high, otherwise no one will buy them. The price can't be too low either, or they'll think the eggs are too cheap and unhealthy. So we sell them at a moderate price. These eggs tend to sell the most. As for the lower-priced eggs, some are dirty or have some cracks. It seems a waste to throw them away, but they won't sell if we leave them there. So I simply pick them out and sell them at a lower price. With the price there, those who don't have money are more willing to buy the cheaper ones. That's why I set three baskets of eggs at different prices."

"But you'll find that the eggs we sell the most are still the ones priced at 1.5 yuan per pound, the ones that are neither good nor bad. The two different prices we set are all for the eggs in the middle of the village, giving customers more choices. They will choose the price that suits them better. If we only set one price, the eggs won't be as attractive. And customers will pick the eggs, so in the end, some eggs will definitely not sell. One advantage of doing this is that we can sell the broken eggs better."

Zhao Da'e was getting a little thirsty after talking so much, so she poured herself a cup of warm tea to moisten her throat.

Everyone else looked shocked after hearing this; they never imagined that selling just an egg could yield so much knowledge.

Zhang Daya couldn't help but give Zhao Dage a thumbs up. Amazing, truly amazing!

Zhang Daya felt a sting on her face. She had previously thought that Zhao D'e was too young to run a business and that she was just a rich girl who wanted to spend money to experience doing things, like playing house. She never expected that Zhao D'e was actually quite capable.

The fact that he sells eggs and Zhao Da'e talked about so many knowledge points is enough to prove Zhao Da'e's ability.

Such people are good to befriend, but even if you don't become friends with them, you shouldn't offend them.

Zhang Daya felt that it was worth it to charge Zhao D'e two months less rent; she should have charged him three months less!

Zhang Daya has always been more lenient with business talents like Zhao Dage, allowing him more funds to do business, which might bring her some returns in the process.

It's no wonder that Zhang Daya later became rich by renting shops and houses. She may have a bad temper, but she also had her own cleverness. The county didn't need another landlord like her, but she was the most popular. She owned all the shops on several popular food streets in the county. Besides the fact that she could lower the rent, another reason was that she was good at choosing people. She chose those who could make the business last and do it well. These were the people she would maintain long-term cooperation with in the future.

Zhou was in a good mood after selling all the eggs today. She couldn't help but say, "Goose, you've worked hard today. It's getting late, why don't you stay here for dinner before you leave?"

The number of eggs she sold today, without exaggeration, is more than the number of eggs she sold in the past six months. The key point is that this was after she sold out. If she had more eggs, she could have sold even more.

Cai Xiaofeng wanted to stay for dinner, after all, she was the landlord and couldn't keep refusing people's kindness, but Zhao Da'e was the one in charge, so whether or not to stay for dinner depended on Zhao Da'e's opinion.

So Cai Xiaofeng asked Zhao Dage, "Boss, what do you think? Should we stay for dinner or go back?"

Cai Xiaofeng thought Zhao Da'e might choose to go back, since it was indeed late, and it would take an hour and a half to drive back to the countryside. Zhao Da'e was only seven years old, and his parents would worry if he went home so late.

But this time Cai Xiaofeng guessed wrong. Zhao Da'e said, "Grandma Zhou, then the three of us will stay for dinner. We'll have to trouble you again."

It was a rare treat that Zhao Dage agreed. She also wanted to take this opportunity to get to know Zhang Daya and Zhou Shi better. Besides, she had told Cheng Jinxi before she came that she had to go to discuss business today and might be back late.

Zhang Daya told Zhou to go back and cook first. She would take Zhao D'e and the others to the shops at the intersection of Sixth Street to take a look, intending to sign the contract first and hand the keys to Zhao D'e.

The intersection of Sixth Street isn't too far from the local market; it's only a ten-minute walk.

With a straight-line distance of less than 500 meters, it's fair to say that this place has considerable commercial value.

Many ordinary people pass by here when they go to buy groceries.

Upon arriving at the shop, Zhao D'e was greeted by an old-fashioned sliding door. Zhang Daya took out a key, opened it, and pushed the door open. Zhao D'e could see the interior clearly; it was quite spacious, with only some remaining tables and chairs.

However, this area seems to have been cleaned; it's not too dirty and looks simple and clean.

Zhang Daya said, "This shop was rented to you before it was used as a restaurant. The shop is quite large, 120 square meters. There are some tables here that the previous owner left behind. You can do with these tables as you like. We'll sign the contract later. I won't charge you any fees for the first two months, but I will charge you normally for the third month."

As she spoke, Zhang Daya took out the contract she had prepared long ago. She had prepared the contract at home when the eggs were almost sold out. Long before Zhao Dage sold more than half of the eggs, she had already decided to rent the shop to Zhao Dage and planned to charge him two months less rent. So she went home to prepare this contract in advance.