Chapter 249 Hualong Wine Industry
Chapter 249 Hualong Wine Industry
He slept until four o'clock, when suddenly a hurried phone call woke Qi Tongwei up.
Rubbing his dazed head, Qi Tongwei picked up the phone and said, "Hello."
"County Magistrate Qi, long time no see." The pleasant female voice made Qi Tongwei, who was still not awake, stunned.
"Are you listening?" Zhao Xiaoya looked at her phone, made sure the call was connected, and repeated it.
"Oh, it's Mr. Zhao. Sorry, I was taking a nap just now and didn't recognize your voice."
Zhao Xiaoya raised her wrist, checked the time, and said with a smile, "County Magistrate Qi, you really have some free time. It's four o'clock in the afternoon, so it should be working time."
Qi Tongwei remained noncommittal and jokingly said, "That's right, Mr. Zhao, you won't report me to Secretary Zhao for dereliction of duty, will you?"
Zhao Xiaoya said happily: "No, I still count on you to lead me to great success, how could I offend you, the God of Wealth?"
Qi Tongwei laughed heartily, feeling very pleased. "Thank you for the compliment, Mr. Zhao. Do you have any instructions?"
"No instructions. Mr. Luo and I plan to visit the Hekou County Winery. Please do me the honor of having dinner with us tonight."
"No problem, I'll be waiting for you."
After hanging up the phone, Qi Tongwei packed up and went home from get off work.
...
At night, the Longteng Hotel is still as bright as day, like a pearl embellishing Hekou County, dazzling and dazzling.
There was an endless stream of businessmen and officials dining here, making it extremely lively.
Qi Tongwei arrived at the Longteng Hotel on time. Zhao Xiaoya welcomed the official of Hekou County as the host, while Luo Long accompanied him with Buddhist beads.
The three of them shook hands one by one. Zhao Xiaoya first expressed her gratitude to Qi Tongwei, "County Magistrate Qi, thank you for building such a great hotel for me."
"As long as Mr. Zhao likes it."
"I like it very much. Compared with my other hotels, this one is less kitsch and more elegant."
In fact, hotels like Qi Tongwei's are everywhere in later generations and do not have much special features.
It’s just that hotels in this era like to be as luxurious as possible, and the styles they adopt tend to be more gold and red. Over time, it is inevitable that people will become aesthetically fatigued.
Qi Tongwei laughed and said, "It seems that I have lived up to my friends' expectations."
Luo Long interrupted, "Since we're friends, why don't we all call each other County Magistrate or Mr. Zhao? How about we just address each other casually?"
Qi Tongwei looked at Zhao Xiaoya, who readily agreed. The three of them then changed their names and walked into the hotel.
As they walked, Qi Tongwei noticed Luo Long's attire: a shiny bald head, a loose T-shirt and shorts, a large string of Buddhist beads hanging from his neck, and a bracelet in his hand. He looked exactly like a wealthy man from later generations. "Brother Luo is dressed quite elegantly."
Just last month, Luo Long's level was raised from purple to gold, another level.
[Gold] Luo Long, Friendship: 10; Hidden Friendship: 5 (Close Friend)
Luo Long weighed the bracelet with great interest and introduced it, "It's made of small-leaf red sandalwood. I specially asked a senior monk to bless it. He said it can suppress my evil spirit."
Qi Tongwei was very interested. "Why, when did you start believing in Buddhism?"
Zhao Xiaoya smiled and revealed: "Our Luo Ge is pregnant recently."
Qi Tongwei looked at Luo Long in confusion, "What good news?"
Luo Long said with a fatherly look, "I have a child."
Qi Tongwei smiled and said, "Congratulations! If you're having a full moon party, be sure to tell me so I can prepare some gifts."
As they were talking, the three of them took the elevator to the top-floor box, where a sumptuous banquet had already been prepared, and was filled with various types of wine from the two joint ventures, Hualong Winery.
It has a beautiful appearance and is obviously worth a lot of money at first glance.
Luo Long is a wine lover and was immediately attracted by the dazzling array of wines, or to be more precise, the appearance of the wines.
"Tongwei, are these all the wines produced by our winery? There are more than a dozen varieties."
"Well, there are currently three series, corresponding to three levels. The highest level is Longteng, with four varieties: Longteng Jiutian, Feitian Longteng, Longteng Supreme, and Longteng No. 1, all priced over ten thousand." Qi Tongwei pointed to the exquisite hollow wooden wine boxes and said the titles one by one.
The shape of each wine box is very unique and artistic.
Luo Long opened a box of Longteng Jiutian wine. The long neck of the bottle was particularly eye-catching. The bottle was decorated in sky blue. On it was a giant golden dragon, flying through the clouds and blue sky, circling around the neck of the bottle. It was majestic and even the bottle cap was a white dragon head.
Luo Long held the wine in his hands and praised: "Not bad, really good, this bottle alone is worth the price."
Qi Tongwei smiled secretly. The value of the wine sold by Hualong Winery was mainly concentrated in its packaging, which completely surpassed those rustic white and red wine bottles and paper packaging on the market.
"Not only do we make excellent bottles, our wine is also good. I specially sent people to Maotai Town and hired many experienced craftsmen at great expense. The taste is as good as Maotai. We also have a dedicated team that is constantly researching more flavors that are more suitable for the Chinese palate. I believe that Hualong Winery will definitely be a brand name in Handong in the future."
Zhao Xiaoya admired him and said, "Tongwei, your strategy is really good. First, you use the wine bottle to open up sales, and then use the taste to retain customers. No wonder our Hualong Group's wine has occupied a place in Handong in just one year."
Qi Tongwei waved his hand, not taking credit for it, "If I didn't have the support of the Huawei and Longteng Groups, I wouldn't be able to get this wine on the table no matter how many ideas I had.
The Longteng Hotel, in particular, played a very important role. Not only did the employees actively recommend us, but we also had high-quality customers, which enabled us to quickly open up the situation.
This wine will have to rely on you two to promote it in the future. You two are now business tycoons in Handong. In the future, for business banquets, you must specify this Longteng series. Once you two try it, others will naturally follow suit. If Secretary Zhao likes this, it would be great."
No matter how much publicity or advertising there is, it is not as powerful as the likes of those in power.
Are there many Maozi advertisements?
People don't even need to promote it.
Why is it so popular? It’s because the rich and powerful like it and it has become a trend.
Under the invisible influence of this trend, it is more useful than any advertisement, and directly doubles the value of Maozi.
The Longteng series is targeted at high-end liquors, but its advertising is inferior, so Qi Tongwei also uses word of mouth to promote it.
As he spoke, Luo Long had already poured himself a glass, sniffed it, took a sip, and nodded continuously, "Hmm, not bad, it tastes really good, rich in fragrance, mellow in taste, it's a good wine."
Then he said to his attendant, "Xiao Zhang, arrange for someone to bring a cart of things to me and take them to the cellar of my villa."
"Yes."
Qi Tongwei laughed and said, "Lao Luo, you are harming the public interest and enriching yourself. The Longteng series, with the current production in Hekou County, is 100,000 bottles a year. Your truckload is worth a lot of money."
Qi Tongwei was also reminding the other party in disguise.
When doing business in partnership, you have to keep track of every transaction. According to the market price, if it is a truck with thousands of bottles, it will be worth tens of millions if sold.
Although the cost is not that much, it is still a lot of money.
Luo Long heard Qi Tongwei's reminder and said, "It's so little. Okay, I'll get a few boxes for us to promote it."
Qi Tongwei explained the reason, "It's normal to have a small amount. Our factory has just started to get on track. In addition to producing the original Hekou wine in Hekou County, the production of the Longteng and Huawei series has always been low.
I plan to use all the profits this year for the continued expansion of Hualong, and to establish independent subsidiaries for the two brands of Longteng and Huawei, which will still be controlled by Huawei to form a group company.
In the future, Longteng will focus on the high-end market, Huawei will focus on the mid-range wine market, and Hekou Wine will continue to seize the low-end market."
Luo Long raised his glass and said, "I agree."
Zhao Xiaoya also nodded in agreement.
A liquor giant is undergoing a brand new transformation amidst the three people's conversation.
Hualong Liquor Industry brought nearly 30 million yuan in tax revenue to Hekou County this year alone. Coupled with the continued expansion of Hualong Liquor Industry, Hekou County will be able to achieve greater success next year.
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