After dreaming of getting rich, I dressed up as a collapsed idol

Chapter 550



Chapter 550

"OK, that's a wrap."

Around noon, Li Hu, the director of the program, clapped his hands to greet his colleagues.

Because we had contacted him in advance and knew that Lu Qingfeng had other plans for the afternoon, we only recorded the morning session today, which provided enough key material.

Especially the scene where the adorable baby and Lu Qingfeng's faces were touching.

Li Hu had already figured out how to promote this idea.

[Shocking! Top idol forcibly kissed in public!!!]

[Shocking! Shocking photos of Lu Qingfeng from the recording of a TV program have been leaked?!]

……

Whether a variety show is good or not depends on the production team's planning, but the highlights often come from unexpected circumstances.

Lu Qingfeng bid farewell to the others and took a vehicle arranged by the program team to their destination, Van Cleef & Arpels' headquarters in Paris, at 22 Place Vendôme.

Like Place de la Concorde, Place Vendôme is also an iconic square in the heart of Paris. However, unlike the culturally rich Place de la Concorde, Place Vendôme is a haven for luxury goods.

Built in the 17th century, this square attracted many financiers in the 18th century, transforming it into the commercial center of Paris.

Starting in the 19th century, Boucheron became the first jeweler to open a store in Place Vendôme, followed by other jewelry and watch brands such as Chaumet and Cartier, which opened stores there, making it a hub for luxury goods.

This place is also known as the Paris Jewel Box.

In 1906, Van Cleef & Arpels opened its first store here.

I had contacted them beforehand, and Van Cleef & Arpels sent a marketing director named Jérôme Dubois, along with his assistant, designer, and translator, to receive me.

"Welcome to Van Cleef & Arpels, Mr. Lu."

This tall, cologne-wearing, middle-aged Frenchman with a full beard exuded enthusiasm.

"Hello, Mr. Dubois."

Lu Qingfeng shook hands with him, beaming.

"How does it feel to be in Paris for the first time?"

"A very romantic city, it's captivating."

After the initial pleasantries and casual conversation, once the awkwardness had dissipated, the brand's senior executive finally got down to business.

"I'm sorry, Mr. Lu, this advertisement shoot was very rushed. Originally, according to our plan, we were going to launch a large-scale promotion at the beginning of next month, but our boss went to see your concert in Cambridge and was very excited."

"He was captivated by your song 'Scarborough Fair' and can't wait to combine it with our brand."

"So we acquired the broadcasting rights to this concert solely for the purpose of subsequent brand promotion."

"Oh!"

So that's how it is. Lu Qingfeng thought to himself, no wonder there was no news online after the concert that day except for some pictures and text reports.

“Mr. Lu, please come with me and let me introduce you to the history of Van Cleef & Arpels.”

"please."

Lu Qingfeng is very professional. Since he has become someone's spokesperson, he will naturally learn about the brand.

The name Van Cleef & Arpels comes from the surnames of its two founders, Alfred Arpels and Estelle Arpels.

Before their marriage, the couple were, in a sense, the son of a diamond merchant and the beloved daughter of a jewelry family. The founder's background also set the tone for the brand's luxury genes.

This brand likes to combine jewelry with nature, and the first Touch Wood design combines jewelry with wood.

This is also Van Cleef & Arpels' Nature collection.

Domestic consumers are probably familiar with this brand through its lucky series, which features a four-leaf clover design.

The dance series is also one of its signature items.

Besides jewelry, Van Cleef & Arpels also offers watches and perfumes, though they are not as well-known.

Dubois led Lu Qingfeng into the brand's first store, where they browsed the expensive products on display, and he introduced the design concept and the story behind each product.

Luxury goods are like this: in order to make people willingly pay a premium, they must have a unique value that people can accept, and be rare enough to distinguish them from mass-market goods.

After walking around, everyone sat down on the sofa. After the assistant asked Lu Qingfeng about his preferences, he brought out some black tea.

"We will focus on key aspects of this advertisement according to the quarter. In addition to Mr. Lu, two other spokespersons will also be present. We are still negotiating some filming locations, and the preliminary preparations are not yet in place, so it will be some time before the official start of filming."

Dubois explained.

Lu Qingfeng listened carefully to what the translator said, nodding slightly to indicate that he understood.

Van Cleef & Arpels currently has three brand ambassadors: two in China (one is him, another is Fan Siying, and the third is Hollywood actress Julia Phoenix).

"In addition, we will be creating a brand new Frivole earring based on your 'Scarborough Fair' piece, and the designer is Albrecht."

Earlier, when Dubois was giving his presentation, the designer who was assisting with the explanation stood up and shook hands with Lu Qingfeng.

Van Cleef & Arpels' Frivole collection, inspired by flowers, truly matches the piece "Scarborough Fair".

"Once this jewelry design is completed, we will sponsor Mr. Lu to embark on a world tour of concerts, only requiring Mr. Lu to play the piece 'Scarborough Fair' at every concert."

"This is purely a business transaction," Lu Qingfeng nodded.

"I agree in principle, but we need to discuss the specific details further."

He's definitely fine, but he also needs to consider his own interests. However, the specifics are Zhu Zhichang's job, and it's not appropriate for the artist to discuss these matters.

Dubois, who is in charge of brand influence and frequently deals with celebrities, is naturally well aware of this, so we'll skip that section and discuss other aspects.

The meeting lasted until evening, and Dubois invited Dubois to dinner before heading back.

……

Meanwhile, while Lu Qingfeng was meeting with the brand representatives, the production team of "Travel with the Wind 2" did not stop filming.

Shen Ruishu and the others returned to the hotel in the evening.

"Today was really exhausting; my mouth is so dry from talking."

The cameras were temporarily turned off, and the four of them huddled together, sighing. This was the most active episode so far this season.

Luo Haoming was still a little shaken. He had overestimated his ability to withstand heights and his legs were now a bit weak. However, according to his on-site director, the effect was very good.

It wasn't a wasted ordeal.

"Teacher Shen, have a glass of water."

Xia He brought bottled water for the group.

"Where's Xiao Lu? Hasn't he come back yet?"

Zhong Huaiyi unscrewed the bottle cap, took a sip, and asked.

"Lu has something to do for now, he'll meet us in a bit."

Director Wang Hao walked over, and the camera was turned back on.

"Since Lu is not here, let's discuss something. We're planning to install a hidden camera for Lu."


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